Ginjerjar & Folk Minded
I’m a hopeless creative. My creations are always changing and I’m constantly inspired. I want my customers to know they’re getting a piece of me.
— Denai Bell, on creating jewelry for over ten years.
“The Makers, The Mystics, The Endless Wanderers.”
Denai Bell, along with her husband Jarret owns and operates Arrow & Axe General Store, but she’s been an entrepreneur/creative for far longer. Denai’s entire jewelry line is an extension of her style. Boho, feminine, outdoorsy, approachable, heart-felt, strong, quirky. Our shoot and location was meant to be a celebration of her eclectic style and the one of a kind ginjerjar pieces as well as a introduction to her youthful, layering line, folk-minded jewelry.
Stylist, Hair, & Makeup: Jennifer Mouly
